Genting’s Resorts World Las Vegas has named Konami Gaming Inc. as their exclusive gaming management partner. Konami will implement their SYNKROS system to manage gaming operations for the resort.
According to Konami Gaming, SYNKROS will set Resorts World up with effective marketing, communications and tracking tools that will optimize player engagement by providing players with custom incentives.
The management system will also be able to track real-time casino performance thanks to detailed reports and visual analytics. It will also be responsible for the management of accounting, slot and table operations.
Resorts Worlds Las Vegas will be the first Strip property that will fully integrate SYNKROS complete suite of tools across its massive casino floor.
“Reinventing the hospitality experience in Las Vegas means enhancing our service measures and boosting customer engagement through every touch point of the Resorts World Las Vegas experience, including gaming,” said Scott Sibella, President of Resorts World Las Vegas.
“Through this partnership with Konami and the implementation of SYNKROS, we will have the ability to connect with players in real time to provide the most cutting-edge, personalized gaming experience on the Las Vegas Strip.”
Golden Entertainment also utilizes Konami’s SYNKROS management system at their three Nevada properties in Pahrump: Pahrump Nugget Hotel & Casino, Gold Town Casino, and Lakeside Casino & RV Park.
SYNKROS Earns High Praise in the Industry
This January, SYNKROS took the high honors at the Data Quadrant Awards by SoftwareReviews. Based on reviews submitted by verified industry operators, SYNKROS was selected for the gold medal. Konami systems technology was ranked #1 in the industry for user satisfaction.
As well as earning the highest rankings in the industry, SYNKROS also landed in first place for system-delivered bonusing, user training, gaming reporting and analytics.
SYNKROS’ latest award-winning technology releases include its SYNC Vision™ biometric player tracking, SYNKROS Dashboards™ business intelligence suite, SynkConnect™ player mobile app, SYNKROS Offers Management™, and SYNKdot™ mobile app.
“The most important thing we offer our SYNKROS customers is a true partnership commitment. Our SYNKROS team is committed to cultivating strong customer relationships, built on trust and shared collaboration,” said Jay Bertsch, vice president of global system sales at Konami Gaming, Inc. “That is what sets us and our customers apart in driving competitive, leading-edge solutions to the casino floor.”
About Konami Gaming, Inc.
Konami Gaming, Inc. was first established in 1997 by parent organization Konami, Japanese entertainment and gambling conglomerate. The company’s headquarters are located in Las Vegas. From their official website:
Konami Gaming, Inc. is a Las Vegas-based subsidiary of KONAMI HOLDINGS CORPORATION. The company is a leading designer and manufacturer of slot machines and casino management systems for the global gaming market.
SYNKROS was designed so that casino operators would not have to utter the dreaded words, “I’m sorry, but our system is down,” to customers they were fighting desperately to keep in increasingly competitive markets.
For more information about Konami Gaming, Inc. or the SYNKROS® gaming enterprise management system, please visit konamigaming.com