The Monte Carlo Resort and Casino continues to undergo a transformation as owner MGM Resorts moves to a new Park MGM brand.
Las Vegas is a city that everyone wishes to visit, especially gamblers. Known as Sin City, millions of people travel to the area from other states in the US as well as internationally. Gamblers love to place their bets on table games, slots, poker, sports betting and more when visiting. It is not uncommon for casinos in Las Vegas to go through revitalization efforts in order to cater to visitors. Hotels are upgraded, casino games added, promotions provided and so much more to provide players with the ultimate in gaming opportunity. Just recently, MGM Resorts International has begun to transform the Monte Carlo Resort & Casino of Las Vegas into a new Park MGM brand.
Park MGM Comes to Life
The Monte Carlo Resort & Casino has been a staple in Las Vegas for many years. While the casino has seen millions of guests over the years, it is most definitely time for a change. MGM Resorts owns the brand and has decided to work with the Sydell Group to rebrand the property as Park MGM. Located on the Las Vegas Strip, the idea is to cater to a younger crowd. Millennials are still visiting Las Vegas but do not want to take part in the type of gaming activities that have become the norm for the older generation.
Park MGM will continue to operate with 2,700 guest rooms within their hotel space but designate 290 guest rooms and suites in the upper floors of the hotel for the NoMad Las Vegas. This section will be similar to a New York City property operated by the Sydell Group. 90% of these rooms should be renovated by next week.
Park MGM will be located next to the T-Mobile Arena, a 20,000-seat venue with an open park environment extension. This will provide guests of the arena a place to stay overnight as well as enjoy casino gaming, dining and more. Park MGM has been designed with a European feel with desert influences connecting the property to The Park, located next door.
Martin Brudnizki, a designer of Britain, was hired to work on the design of Park MGM to create a residential feel that is signature to the Sydell Group. On top of the casino gaming and hotel facilities, the Park MGM will be home to a new 5,300 seat venue titled The Park Theater. The theater should be opening later on this year. This building will also be shared with the NoMad Las Vegas hotel.
According to MGM, the Monte Carlo is being transformed from a midlevel property on the Las Vegas Strip to an upscale casino hotel. A quality art collection will be used within the décor as well as guest rooms having a residential feel for optimal comfort. The Monte Carlo is a 21 year old property and was in need of updating. Perhaps the most interesting feature of the property is the twisting tree roots found in the lobby, emerging from the ceiling. Even art work of Pablo Picasso has been added to a restaurant located on-site.
Alex Bumazhny, of Fitch Ratings, commented on the property by stating that the Monte Carlo was not living up to the potential based on the real estate location. With MGM making the changes, the property will be redeveloped based on return on investment as well as having better flow for traffic in the region. According to Bumazhny, other hotels in Las Vegas have completed rebranding projects that have seen strong results.