Online sports betting operator MaximBet announced on Monday that it has gained access to the Pennsylvania and Ohio legal sports betting markets.
MaximBet was established only last April but the company has been very aggressive in its expansion to the different states where sports betting has been legalized.
Said MaximBet CEO Daniel Gretzer:
“We are excited about the efficiencies this scale brings to our business and we look forward to additional market access arrangements in the near future.”
It will enter Ohio via a fully mobile operating license pending legislation. Lawmakers are set to continue their debate on the state’s sports betting bill later this month but it remains to be seen how many skins are approved by law. Industry leaders like DraftKings, FanDuel, BetMGM, Barstool Sportsbook, and Caesars Sportsbook have also secured market access deals.
In Pennsylvania where mobile sports operators are required to tie-up with land-based casinos, it has partnered with Caesars Entertainment and Harrah’s Philadelphia. Pennsylvania is among a handful states that allows online casino gaming, digital slots, and table games.
Other Future Markets
The sports betting company also said that it is nearing the completion of agreements to enter Iowa, Indiana, and New Jersey via online platform. They are also eyeing to enter the sports betting market in Ontario, Canada. There are no exact launch dates for these future markets although company officials say that they want to go live as soon as possible.
Because it is not as prominent as DraftKings or FanDuel, MaximBet is offering promos to entice new members to sign up for the app. For instance, it is offering a Super Bow LVI package worth $50,000 via raffle. The lucky winner, which will be drawn on New Year’s eve, will be given four tickets to Super Bowl LVI with four roundtrip airfare tickets from an U.S. City, four hotel rooms for three nights in Los Angeles, and a pocket money worth $2,500.
Future iGaming Plans
MaximBet is the online sports betting division of international men’s magazine brand Maxim. It is co-owned by the Carousel Group whose holdings include the online betting sites Sportsbetting.com, a site that now redirects customers in Colorado to MaximBet.
Currently, MaximBet operates online sports betting in Colorado but is working doubly hard to expand its sports betting operations to the other states where sports wagering is legal. Aside from sports betting, the company is also eyeing to venture into the iGaming picture in the future.