The FanDuel group announced on Thursday the appointment on New York-based sports radio personality Craig Carton as the first Responsible Gaming Ambassador of the company.
Said FanDuel Chief Marketing Officer Mike Raffensperger in a statement:
“We are absolutely thrilled to partner with Craig to place even more emphasis on responsible gaming behaviors. Everyone at FanDuel understands the importance of protecting our customers who are also our family, friends, neighbors and community members. Craig’s powerful personal story will help fuel our mission of making sure no bet placed results in hurting a loved one.”
Longtime WFAN Radio Host
Craig was a longtime presence on WFAN’s drive-time morning show, and worked with former NFL quarterback Boomer Esiason. However, Craig was arrested in 2017 on federal fraud charges stemming from a $5.6M investment money which he misused, some going to his gambling habit.
In 2019, He was sentenced to 42 months of imprisonment at a federal facility, but last year, he was allowed to serve his sentence under home incarceration. Last November 2020, Craig returned to WFAN as a radio host with a weekly show dedicated to address gambling issues, including addiction.
FanDuel to Focus on Young Market
According to FanDuel, Craig will be tasked to focus on three areas. These are customer advocacy, prevention and responsible gaming promotion, and content creation. He will also be asked to sit on FanDuel’s Responsible Gaming Steering Committee and help in the creation of company policy.
Craig will also be asked to speak at FanDuel events to promote responsible gaming with a specific focus on new customers in new states, particularly the young 21-25 year old market. He will also serve as the face of FanDuel’s safer play messaging on its dedicated responsible gaming consumer website and promote responsible play on his WFAN aming show “Hello, My Name is Craig”.