Casino Loyalty Programs: How Much Are You Losing by Not Joining Them?

Man in Thought With A Loyalty Card In Front Of A Computer

Land-based and online casinos offer VIP programs as a means of keeping loyal players around. Almost every casino features a loyalty plan these days, like the M Life Rewards Program.

If you’re going to gamble anyway, you might as well be part of these programs. After all, there’s virtually no downside to picking up rewards on the side of your play.

However, you may bypass collecting loyalty rewards for one reason or another. The most-likely scenario is when you fail to join if the program is optional.

What exactly are you missing, though, by not enrolling? The following guide discusses more on what typical VIP plans offer along with how much money you’re missing by not joining.

What Do Casino VIP Programs Offer?

The type of benefits that you get from a loyalty program vary based on if you’re playing at an online or land-based casino. As you’ll see below, though, both types of casinos also overlap when it comes to VIP perks.

Rewards at Online Casinos

Cashback is the backbone of VIP programs at gaming sites. It lets you exchange loyalty points earned through casino games for cash.

Here’s a common example on how online casino cashback works:

  • A gaming site gives out 1 point for every $1 wagered
  • You can exchange 1,000 points for $1 cashback
  • 1 / 1,000 = 0.001
  • The casino is offering a 0.1% cashback rate

In addition to cashback, you can also look forward to deposit bonuses, free spins, faster withdrawals, and VIP customer support.

The deposit bonuses are exclusive to online gambling sites. They see the casino match your deposit by a certain percentage up to a maximum amount.

Free spins are also unique to mobile casinos. They give you an opportunity to play real money slots for free.

As with any loyalty program, you’ll have access to bigger perks as you move up the ladder. For example, you might get a monthly 100% match bonus worth up to $200 at the lowest VIP level. You could move up to a 100% match bonus worth up to $2,000 at the highest level.

Rewards at Land Based Casinos

Brick and mortar casinos are notable for the physical comps they give out. They commonly offer free drinks, meals, hotel stays, show tickets, luxury transportation, and more.

Free drinks are definitely the most common rewards at land-based casinos. Gambling establishments are willing to give you drinks so long as you keep playing.

Group of People Sitting Down Eating, Restaurant

Meals and free hotel rooms are the next step up. Assuming you become a high-volume player, then you’ll eventually have a shot at these perks.

As with online loyalty programs, the benefits improve when you climb the levels. You could be staying in a penthouse suite and eating steak at the highest level of a VIP program.

Benefits Available at Both Online and Land-Based Casinos

As mentioned before, cashback is quite common at online casinos. However, it can also be a staple at brick and mortar casinos.

The latter give you loyalty points for your play, too. Depending on the casino, you might be able to trade these points in for cash.

Land-based and online casinos are also willing to offer choice service to high-volume players. At an online casino, VIPs will have access to a rep who specializes in handling gamblers’ needs. In a land-based casino, big players might enjoy the services of a casino host. You really have nothing to lose by signing up for the VIP program.

Both online and brick and mortar casinos are also willing to provide free bets. A land-based venue may send you a free bet coupon through email. Mobile sites, meanwhile, might give you a free bet when you play live dealer casino games.

Automatic Enrollment in Online Loyalty Programs

You typically don’t have to do much to join an online casino’s VIP program. Instead, you simply go through the normal motions of registering for an account.

Seeing as how you have to register before playing free games at most mobile casinos anyway, then you’ll sign up and join their rewards program simultaneously. After depositing, you will rack up loyalty points while playing slots and/or table games.

Slot Machine Casino Floor

Some exceptions do exist throughout the online gaming world. Certain online casinos may require you to request an invitation into their VIP programs.

In this case, you might have to pass a trial period by showing what kind of volume you’re willing to offer. However, you don’t have to settle for these casinos when considering that so many others automatically enroll you in their loyalty plans.

Land-Based Casinos Require You to Sign Up

You won’t be part of the VIP program at brick and mortar casinos just for walking in the door. Instead, you’ll have to sign up either online or in person.

The online option is perfect if you want to join right away without any hassle. It’s similar to the process for registering at a mobile casino.

When signing up in person, you’ll need to visit the player’s desk. Here, you fill out the registration form and give it to the relevant staff member.

Upon receiving a players club card, you insert it into slot and video poker machines to begin racking up points. The system will automatically track how many rewards you earn.

When visiting a table game, you’ll need to hand your card to the dealer. They can turn around and give your card to the pit boss. The pit boss will then rate your play and decide how many rewards you’re eligible for.

How Much Money Do You Lose by Not Joining?

As explained earlier, casino VIP programs are loaded with rewards. What if you decide not to join one of these programs, though? Exactly what will you be missing out on?

The amount of money you lose by not enrolling depends upon the rewards rate. If casinos offer a 0.1% cashback rate to low-level VIPs, then you’re going to miss out on collecting an extra 0.1% on your wagers.

Here’s an example to illustrate this point:

  • You bet $10,000 total throughout a week.
  • 10,000 x 0.001 = 10
  • You miss out on $10 in free rewards.

Assuming you’re a really high-volume player, then you’re going to lose out on even more money.

People Playing Poker Badly

You might have reached a 0.2% or 0.3% rewards rate, which can really sting if you’re not even a VIP member.

Here’s an example on what you’ll lose as a bigger player:

  • You bet $100,000 total throughout a week.
  • 100,000 x 0.003 = 300
  • You miss out on $300 in free rewards.

It’s Always Worth Joining If You Gamble a Lot

Again, you don’t normally have to worry about joining an online VIP program. Instead, you’ll be eligible for rewards after completing the normal registration.

Land-based casinos are a different story. They do require you to physically sign up before you start cashing in on the perks.

Of course, a casino host could notice you betting lots of money at a live dealer blackjack table or another game. In this case, they’ll approach you about enrolling in the loyalty plan.

However, you shouldn’t rely on instances like this. The best route is to sign up immediately and begin earning rewards.

You really have nothing to lose by signing up for the VIP program. Casinos offer VIP perks based on your betting volume—not whether you win or lose. Therefore, you’re going to rack up rewards even on nights where you’re winning big.


If you’re somebody who enjoys gambling, then you’ll only experience upside by joining the best casino loyalty programs. By becoming a VIP, you’ll be eligible for cashback, exclusive customer service, and more.

As explained earlier, you don’t normally need to take any action to join an online casino. Once you register for an account, you’ll also be enrolled in the VIP plan.

Brick and mortar casinos, on the other hand, do require you to sign up first. You can register for their loyalty plan either online or in person.

No matter how you go about it, though, you’ll definitely want to become a VIP club member. This way, you earn extra perks on top of anything you win in the casino.